From Research to Real World
Aimed at creating positive value, I partner with
startups, growing companies, agencies and internal teams
to help them create and deliver superior products
and services that result in EX, UX and CX excellence.
Aimed at creating positive value, I partner with startups, growing organizations, agencies and internal teams
to help them create and deliver superior products
and services that result in
EX, UX and CX excellence.
UNDERSTAND REALITIES
& SYSTEMS >
01 // UNDERSTAND
REALITIES & SYSTEMS >
Research
& Insights:
- Artifact/
Touchpoint
Audit - Data
Review - Interviews
- Observation/
Contextual
Inquiries - Insight
Generation
BRING INTO FOCUS
VALUE & OPPORTUNITIES >
02 // BRING INTO FOCUS
VALUE & OPPORTUNITIES >
Analysis &
Synthesis Modeling:
- Personas
- Ecosystem
Analysis - Diagrams
& Models - Journey
Mapping - Experience
Principles - Opportunities
Generation
CONCEPTUALIZE
FUTURES & MOMENTS >
03 // CONCEPTUALIZE
FUTURES & MOMENTS >
Design for
Experience:
- Opportunity
& insight
Translation - Structured
Ideation - Scenarios
& Storyboards - Touchpoint
Concepts/
Prototypes - Future-State
Journeys - Prioritization
DEFINE INTERACTIONS
& PATH FORWARD >
04 // DEFINE INTERACTIONS
& PATH FORWARD >
Vision
& Action:
- Experience Value Proposition
with Supporting
Objectives (EVP) - Service
Blueprinting - Design System
Recommendations - Digital Product
Translation (ie.inform UX,
Agile Epics & User Stories) - Roadmap
& Playbook
- Value Promise
with Supporting
Objectives - Service
Blueprinting - Design System
Recommendations - Digital Product
Translation (ie.
inform UX, Agile
Epics & User Stories) - Roadmap
& Playbook